Marketing Metrics, Calculated Better
No Excel sheets, no registrations. Instant calculations for ROAS, CPC to CPM / CTR, Adsense revenue and LTV.
Media & Campaigns
CPC / CPM / CTR Converter
Compare media buying efficiency. Which one pays off more? Convert CPC to CPM.
COS (PNO) Calculator
Calculate the cost of sale (PNO). Know exactly how much revenue goes to ads.
ROAS Calculator
Return on Ad Spend. The basic metric for every performance marketer.
Marketing Budget
What % of revenue to invest in marketing? Strategic budget planner.
GRP Calculator
Gross Rating Points. Calculate reach and frequency of brand campaigns.
Gross / Net / Net-Net
Keep media rate cards and discounts under control.
ROI Calculator
Overall return on investment including manufacturing and operational costs.
AdSense Revenue
Estimate monthly website ad earnings based on traffic and CTR.
Brand Investment
Budget allocation between activation and brand building strategies.
E-commerce & Profitability
Discount / Margin
How will a discount affect your margin? Calculate before running a campaign.
Shipping & Fulfillment
Calculate how shipping costs affect final order profitability.
CLV & Payback
How long does it take for a customer to become profitable?
LTV Calculator
Calculate Lifetime Value based on churn and average order value.
Attention & Brand Tool
Discover how you build your brand and what attention your creative assets receive. We are preparing a unique connection of AI attention metrics and brand benchmarks for the local market.
Join 150+ marketers waiting for the beta test.